Time for a celebration! Marketing technology has officially opened

On Thursday the 31st of March Incentro opened their new Marketing Technology branch in the Werkspoor cathedral in Utrecht. Cause for celebration! From 4 p.m. the first people started coming in: colleagues, colleagues’ children, clients, partners, friends and spontaneous passersby. All in all, a convivial group of guests. The location was transformed into a ‘food hall’; food such as hamburgers and pizzas were prepared, and drinks were consumed.


toast in a lovely location

After a joint toast, John King and Pascal Schipperheyn (Marketing Management Technology) told the public about the origin of the establishment, the vision and the history of the location. Incentro seeks its locations carefully: inspirational and a building with a story. The Werkspoor Cathedral is a beautiful old factory where innovations come stand that can still be seen in the current scene. For example, did you know that the Rotterdam Van Brienenoordbrug Euromast and the restaurant have been built there?

The office is unique. It’s raw, industrial and especially decorated by the Incentronauten itself.

“There arose several cool ideas: a conference room overlooking the entire office, a wall of fame that is filled with trophies and points to all we are proud of, a game area and an inspiration room, a self-designed wall sticker of the universe, a cozy lunch table with a view of the factory and a one meter high artwork of two interconnected rail links (that symbolizes the close connection with customers and partners). Altogether, the space is designed with one goal: creating an inspiring work environment that has a magnetic effect. Mission accomplished if you ask us! “, John.

Marketing technology: marketers successfully through the use of technology

What do Incentronauts at this establishment exactly? Our goal is to give clients digital happiness by increasing online sales and optimize the online customer interaction. We are the trusted advisor to the marketer who needs technique to achieve its objectives. We specialize in the implementation and integration of e-commerce platforms, experience management (CMS) solutions and data-driven commerce. We also provide a marketing technology toolkit; a set of standard plugins that enhance the online return. Simply put: We make marketers successfully through the use of technology!

“It was a beautiful evening, I want to thank everyone for being here. You could not be there or just want to come again. The door is always open to come take a look at our new office. See you soon?”

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